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Brands and Innovation
Wednesday, July 14, 2010
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Monday, November 2, 2009
WELCOME to SST
Lesson Objective
To understand the importance of branding in business.
Key Understanding
Brands can influence buying decisions.
Origins of World's Greatest Brand Names
http://www.symbianize.com/showthread.php?t=11841
How did the brand name McDonalds come about?
http://famousbrandnames.blogspot.com/2007/02/mcdonalds.html
How did the brand name Microsoft comes about?
http://en.wikipedia.org/wiki/History_of_Microsoft
How the brand name Apple Computers was born?
http://hubpages.com/hub/Why-Apple-is-Apple-History-of-the-brand-name
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